About us

Our Foundation

Forever1111 Organization was created in loving memory of Madelyn “Maddie” Eitas to honor the extraordinary light she brought into the lives of those around her.

What began as a way to process unimaginable loss has grown into a mission rooted in connection, purpose, and community. The organization reflects the way Maddie lived: bringing people together, supporting others, and finding joy in every moment.

Today, Forever1111 continues to grow through the support of family, friends, and a community committed to carrying her spirit forward.

Our Mission

The Forever1111 Foundation exists to promote avalanche awareness and skiing safety through education while investing in youth athletics that build resilience, teamwork, and a lifelong love of the outdoors.

Through initiatives, events, and partnerships, we aim to create meaningful opportunities for young athletes and families while strengthening the community Maddie loved so deeply.

What We Do

Support Youth Athletics

We invest in programs and opportunities that help young athletes grow, connect, and thrive.

Promote Safety Awareness

We support initiatives focused on skiing safety and avalanche awareness to help protect others.

Bring the Community Together

Through events and shared experiences, we create meaningful connections that reflect Maddie's spirit.

Leadership

Gregory Eitas

Gregory Eitas grew up playing basketball, baseball, and skiing, where he developed a deep appreciation for teamwork, resilience, and working toward a shared goal. The experiences and relationships built through sports played a defining role in shaping who he is today.

Those same values carried into his career in construction, where collaborating on large-scale projects continues to bring a strong sense of purpose and accomplishment. At its core, the foundation remains the same—people coming together, supporting one another, and striving for something greater than themselves.

After the loss of his daughter, Madelyn, who passed while participating in the sport she loved, Gregory found a renewed sense of purpose in promoting youth athletics and skiing safety.

Through Forever1111 Organization, he is committed to supporting community sports programs, fostering development, strengthening teams, and advocating for the safety and well-being of every young athlete.

Becky Eitas

Becky Eitas is the proud mother of Madelyn and lives in Rochester with her husband, Greg, their son Cameron, and their dog Skarla.

After graduating from UMass Dartmouth in 2005, Becky began her career as a lead preschool teacher before starting her family. She later chose to stay home to raise Cameron and Madelyn, dedicating her time to her family and community. During that time, she served on the fundraising planning board for Old Rochester Youth Baseball and coached Madelyn’s travel soccer team.

Becky has always been deeply involved in her community and passionate about supporting youth development through sports and connection. In her free time, she enjoys spending time with family and friends, staying active, and being outdoors.

The legacy and memory of Madelyn, and the foundation created in her honor, are Becky’s driving force. She is committed to growing Forever1111 Organization into something that continues to help others while reflecting her daughter’s kindness, compassion, and ability to bring people together.

Board of Directors

René P. Moniz, Esq.

René P. Moniz, Esq. has practiced law for over 17 years and is the owner of a firm based in Rochester, Massachusetts, focusing on family law. Throughout her career, she has stood beside individuals and families during some of the most difficult and emotional moments of their lives.

While she has witnessed many forms of hardship, the loss of Madelyn is a tragedy that defies understanding. In the face of this unimaginable loss, René has also seen something deeply powerful – the strength of her parents, the support of the community, and a shared commitment to ensuring that her light continues to shine.

She is honored to be part of Forever1111 Organization and to help carry Madelyn’s legacy forward. She remembers her as vibrant, joyful, and full of life.

Dr. Jauna Souza-Quatrano

Dr. Jauna Souza-Quatrano is the owner of Souza Family Orthodontics in Dartmouth, Massachusetts. She is dedicated to creating confident, healthy smiles in a warm, family-centered environment and is deeply committed to her community.

After more than 20 years of friendship with the Eitas family, her role on the board holds deep personal meaning. She is honored to help preserve Madelyn’s memory and support the organization’s mission.

David Morrissey

David Morrissey has shared a close friendship with the Eitas family since college at UMass Dartmouth, where he met Greg as his roommate. Over the years, those friendships grew into a strong extended family, with shared traditions and lasting connections.

He is honored to support Forever1111 Organization and help carry forward Madelyn’s legacy, ensuring her spirit continues to bring people together.

Jon Eitas

Jon Eitas is Madelyn’s Godfather and he resides in Marshfield, Massachusetts, with his wife Tammy and their three children, Emma, Abby, and Jonny.

Professionally, Jon has worked in the financial services industry as a Wealth Manager for more than 24 years. Throughout both his personal and professional life, he has valued the importance of family, community, and supporting others.

Outside of work, Jon enjoys spending time with his family and can often be found on the sidelines supporting his children in their many activities, including soccer, lacrosse, flag football, and basketball. He also enjoys spending time fishing whenever he has the opportunity.

Jon is honored to support Forever1111 Organization and help continue Madelyn’s legacy through the foundation’s efforts to strengthen community connection, youth athletics, and meaningful shared experiences.

Harry Bond

Harry Bond works as a Superintendent at Turner Construction Company, where he brings years of experience in leadership, teamwork, and project coordination. He has also dedicated his time to community service through his involvement as a board member for a North Shore food bank, helping support families and individuals in need.

As part of Forever1111 Organization, Harry is committed to supporting the growth of the foundation through fundraising efforts, event organization, and community involvement. He is honored to assist the Eitas family in preserving and celebrating Madelyn’s spirit and legacy while helping expand the organization’s impact within the community.

Katelyn White

Katelyn White is a Rochester resident and mother of three. She is deeply connected to her community and values the importance of youth sports and community involvement, dedicating her time to numerous local organizations. Over the years, she has served as Secretary of the Old Rochester Youth Baseball League, currently serves as Treasurer of the Old Rochester Travel Basketball Association, and is a board member of the Tri-Town Education Foundation. She is also proud to serve as a member of the Forever1111 Foundation.

This role holds deep personal meaning for Katelyn. The loss of Madelyn was felt throughout the community, and for her family, it was especially profound, as her daughter lost her best friend.

Katelyn met the Eitas family in 2021 when their daughters were in first grade. Their families quickly became close friends, and the girls were inseparable. From ski mountains to soccer fields and everything in between, they spent countless moments side by side.

In the spirit of the friendship and connection they shared, there is no greater honor for Katelyn than dedicating her time to this foundation. Being part of this work allows her to help preserve Madelyn’s memory while continuing to share her light, kindness, and legacy for years to come.

Moving Forward Together

Forever1111 Organization is built on the belief that even in loss, there is an opportunity to create something meaningful. Through community, connection, and shared purpose, we continue to carry forward a legacy that brings people together and makes a lasting impact.